Split kalash, half traditional pot and half cluster of social media icons

Reference found on Pinterest, saved by deepika. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Dhanteras · Instagram post · Reference

Split kalash, half traditional pot and half cluster of social media icons

The background is a light grey woven linen texture. The hero is a kalash silhouette: the right half is a flat brown pot with diamond patterning, a coconut and mango leaves, and the left half is filled with colourful social app icons and scattered yellow-orange dots. The flat vector finish uses a palette of orange, black and grey.

Palette

#eef0f1
#d6be92
#c17329
#929aae

Layout: A centred kalash silhouette is split down the middle and sits in the upper-centre. A stacked, centred headline, a hashtag and a two-line body sit below it, and a small logo is top-left. There is ample textured negative space.
Typography: Bold condensed sans caps in black with an orange condensed hashtag, and a regular humanist sans for the body.

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Design an original Dhanteras Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Split kalash, half traditional pot and half cluster of social media icons.
- Look and feel: The background is a light grey woven linen texture. The hero is a kalash silhouette: the right half is a flat brown pot with diamond patterning, a coconut and mango leaves, and the left half is filled with colourful social app icons and scattered yellow-orange dots. The flat vector finish uses a palette of orange, black and grey.
- Layout: A centred kalash silhouette is split down the middle and sits in the upper-centre. A stacked, centred headline, a hashtag and a two-line body sit below it, and a small logo is top-left. There is ample textured negative space.
- Typography: Bold condensed sans caps in black with an orange condensed hashtag, and a regular humanist sans for the body.
- Colours: #eef0f1, #d6be92, #c17329, #929aae (background #eef0f1, text #c17329, accent #d6be92).
- Mood and details: witty, modern, festive, kalash, coconut, mango leaves, social media icons, dots.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/56435801573615310-ae93be1074d3.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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