Flat illustration of Gandhi's round wire-rim spectacles

Reference found on Pinterest, saved by Tanya Malik. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Gandhi Jayanti · Instagram post · Reference

Flat illustration of Gandhi's round wire-rim spectacles

Solid pastel lemon-yellow background with no texture. The hero is a flat vector pair of round thin dark-brown wire spectacles with soft diagonal translucent glare shapes in the lower lenses. No lighting beyond the subtle lens highlights; the minimalist iconography does all the storytelling. Clean, poster-like finish with lots of empty space.

Palette

#f3ec60
#dad45d
#c6c05b
#b5af56

Layout: Widely letter-spaced two-line title centred at top, oversized spectacles spanning the width at mid-height, centred serif quote below with right-aligned attribution, small brand logo centred at bottom; generous flat negative space throughout.
Typography: Widely tracked geometric sans caps for the title; classic book serif for the quote; bold grey sans logotype.

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Design an original Gandhi Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Flat illustration of Gandhi's round wire-rim spectacles.
- Look and feel: Solid pastel lemon-yellow background with no texture. The hero is a flat vector pair of round thin dark-brown wire spectacles with soft diagonal translucent glare shapes in the lower lenses. No lighting beyond the subtle lens highlights; the minimalist iconography does all the storytelling. Clean, poster-like finish with lots of empty space.
- Layout: Widely letter-spaced two-line title centred at top, oversized spectacles spanning the width at mid-height, centred serif quote below with right-aligned attribution, small brand logo centred at bottom; generous flat negative space throughout.
- Typography: Widely tracked geometric sans caps for the title; classic book serif for the quote; bold grey sans logotype.
- Colours: #f3ec60, #dad45d, #c6c05b, #b5af56 (background #f3ec60, text #b5af56, accent #c6c05b).
- Mood and details: reflective, calm, respectful, round spectacles, gandhi glasses.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/548665167125534332-6a99eec1d227.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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