Poster · Reference

Poster: Cut-out penguin with a sarcastic speech bubble

Plain warm off-white background with a single photographic cutout of an African penguin standing and facing the viewer, with a soft shadow at its feet. A pale blue speech bubble gives it a personality. Pale blue and black are the only accent colours, keeping the look sparse and editorial so the humour carries the ad.

Reference image for inspiration. Editable source files are not included.