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Creative · Reference
Creative: An oversized food billboard with giant jars connected by industrial pipes and a floor-level spill illusion
A saturated cyan billboard is installed against a dark industrial brick wall, with oversized jars and an egg-shaped package treated as sculptural objects. White and copper pipes visibly connect the products, making the concept feel engineered and tactile. A colourful blue, yellow, purple, and white spill spreads onto the cobblestones below to create a dimensional illusion. The lighting is natural daylight, with a polished experiential-advertising finish and strong physical scale contrast.
Reference image for inspiration. Editable source files are not included.
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