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Women's Day · Story · Reference

Paper-cut female head profile filled with silhouettes of women in different roles

The whole piece is a monochrome magenta-to-pink palette built as layered paper-cut depth, with soft drop shadows between the layers. A dark plum hair silhouette sits at the top, and the lighter coral-pink figures in the foreground stand out against the deeper fuchsia layers. The lower shoulder area turns into a curved steering-wheel rim, which ties the image to driving. Soft even lighting gives a tactile, dimensional paper look, and phone UI overlays are visible at the top of this screenshot.

Palette

#fb74a6
#f899be
#ec5598
#7d1d5f
#ca5287
#ad3a76

Layout: A large side-profile silhouette of a woman's head fills the frame, and inside it layered scenes show a mother with a child, a doctor, an athlete and a worker. Vertical Chinese text sits at the lower left of the neck, and a logo tab is in the top-left corner. The shoulder area turns into a steering wheel that carries the logo.
Typography: Vertical Chinese characters in a bold sans for the headline; the brand wordmark is shown in its own logotype

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illustrated
flat
layered paper-cut silhouette
woman profile
mother and child
doctor silhouette
volleyball player
steering wheel
empowering
warm
respectful

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Design an original Women's Day Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Paper-cut female head profile filled with silhouettes of women in different roles.
- Look and feel: The whole piece is a monochrome magenta-to-pink palette built as layered paper-cut depth, with soft drop shadows between the layers. A dark plum hair silhouette sits at the top, and the lighter coral-pink figures in the foreground stand out against the deeper fuchsia layers. The lower shoulder area turns into a curved steering-wheel rim, which ties the image to driving. Soft even lighting gives a tactile, dimensional paper look, and phone UI overlays are visible at the top of this screenshot.
- Layout: A large side-profile silhouette of a woman's head fills the frame, and inside it layered scenes show a mother with a child, a doctor, an athlete and a worker. Vertical Chinese text sits at the lower left of the neck, and a logo tab is in the top-left corner. The shoulder area turns into a steering wheel that carries the logo.
- Typography: Vertical Chinese characters in a bold sans for the headline; the brand wordmark is shown in its own logotype
- Colours: #fb74a6, #f899be, #ec5598, #7d1d5f, #ca5287, #ad3a76 (background #fb74a6, text #7d1d5f, accent #ca5287).
- Mood and details: empowering, warm, respectful, layered paper-cut silhouette, woman profile, mother and child, doctor silhouette, volleyball player, steering wheel.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/51369251996743991-d7268fd1ad25.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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