Product mascots marching behind a white walking-leader silhouette

Reference found on Pinterest, saved by Masum Rana. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Gandhi Jayanti · Instagram post · Reference

Product mascots marching behind a white walking-leader silhouette

Rich cornflower-blue gradient background with a faint line-drawn heritage skyline and a few flying bird silhouettes. A flat white silhouette of an elder walking with a staff leads a march of real photographed product packs given white cartoon gloved hands and coloured sneakers, one holding a staff too. A diagonal white foreground plane cuts across the bottom creating an uphill march. Clean flat-vector-meets-photo collage finish.

Palette

#4371cd
#5884dd
#f3f3f3
#dddce1
#9cb1de
#dec442

Layout: Logo top right, centred two-line headline at top with the second line in a highlighted box; a white silhouette strides left while three cut-out product packs with cartoon arms and shoes march up a diagonal white slope; hashtag centred at bottom on the white area.
Typography: Bold geometric sans caps headline with a lighter sans word set in a pale box; small-caps sans hashtag in navy.

More Gandhi Jayanti designs for pharma companies, skincare and cosmetics brands, wellness, yoga and ayurveda brands

All creative ads for pharma companies, skincare and cosmetics brands, wellness, yoga and ayurveda brands

collage
flat
bright
playful
white walking-elder silhouette
cartoon-limbed product mascots
flying birds
faint city skyline outline
diagonal white ground
playful
upbeat
patriotic

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Design an original Gandhi Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Product mascots marching behind a white walking-leader silhouette.
- Look and feel: Rich cornflower-blue gradient background with a faint line-drawn heritage skyline and a few flying bird silhouettes. A flat white silhouette of an elder walking with a staff leads a march of real photographed product packs given white cartoon gloved hands and coloured sneakers, one holding a staff too. A diagonal white foreground plane cuts across the bottom creating an uphill march. Clean flat-vector-meets-photo collage finish.
- Layout: Logo top right, centred two-line headline at top with the second line in a highlighted box; a white silhouette strides left while three cut-out product packs with cartoon arms and shoes march up a diagonal white slope; hashtag centred at bottom on the white area.
- Typography: Bold geometric sans caps headline with a lighter sans word set in a pale box; small-caps sans hashtag in navy.
- Colours: #4371cd, #5884dd, #f3f3f3, #dddce1, #9cb1de, #dec442 (background #5884dd, text #f3f3f3, accent #dec442).
- Mood and details: playful, upbeat, patriotic, white walking-elder silhouette, cartoon-limbed product mascots, flying birds, faint city skyline outline, diagonal white ground.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/507710558014192045-68f5c7334701.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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