Oversized headline with an office chair pictogram

Reference found on Pinterest, saved by Blackbox Studios. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Poster · Reference

Oversized headline with an office chair pictogram

The background is a flat mustard-yellow with no texture or lighting. The white type gives a loud, poster-like read. A small black office chair silhouette works as a rebus inside the punchline, making a hiring or vacancy joke. It is a clean, flat print finish that relies entirely on copy and the empty space.

Palette

#e7bd2c
#fefdf9
#eed16c
#f6e7b2

Layout: A huge three-line headline fills the top left edge to edge. A large empty middle is deliberate negative space. A centred one-line punchline, with a chair icon standing in for a word, sits in the lower third above a centred logo.
Typography: Massive heavy grotesque caps in white with tight leading; a small wide sans in black caps for the punchline; a thin geometric wordmark with a boxed accent.

All creative ads for marketing agencies

typographic
minimal
bright
flat
office chair icon
solid colour field
witty
bold
confident

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Design an original poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1440 px (same shape as the reference).

Art direction to follow:
- The idea: Oversized headline with an office chair pictogram.
- Look and feel: The background is a flat mustard-yellow with no texture or lighting. The white type gives a loud, poster-like read. A small black office chair silhouette works as a rebus inside the punchline, making a hiring or vacancy joke. It is a clean, flat print finish that relies entirely on copy and the empty space.
- Layout: A huge three-line headline fills the top left edge to edge. A large empty middle is deliberate negative space. A centred one-line punchline, with a chair icon standing in for a word, sits in the lower third above a centred logo.
- Typography: Massive heavy grotesque caps in white with tight leading; a small wide sans in black caps for the punchline; a thin geometric wordmark with a boxed accent.
- Colours: #e7bd2c, #fefdf9, #eed16c, #f6e7b2 (background #e7bd2c, text #fefdf9, accent #f6e7b2).
- Mood and details: witty, bold, confident, office chair icon, solid colour field.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/491736853059182105-c3dad82c3b46.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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