Back of a woman's head with hair wound around spray bottles like rollers

Reference found on Pinterest, saved by Glòria Roura. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Instagram post · Reference

Back of a woman's head with hair wound around spray bottles like rollers

This is a studio shot on a seamless light-grey backdrop with soft, even beauty lighting. Glossy honey-brown hair is twisted into large curl loops around several white-and-magenta spray bottles, as if the bottles were rollers. One bottle stands upright in the centre as the focal point, and the others sit tilted at different angles. Bare freckled shoulders anchor the bottom of the frame, and the finish is crisp and high-end editorial.

Palette

#c4c2c8
#ae7a5c
#885f53
#c69681
#422b23
#644539

Layout: Centered, symmetrical shot of the back of a head and shoulders. The hair sculpture fills the upper two-thirds with the lead bottle upright at the centre, and the flat grey backdrop leaves clean negative space around it. There is no overlaid copy; the only text is on the product labels.
Typography: No overlaid type. The labels use bold condensed sans caps with a thin light sans subline.

All creative ads for salons and beauty brands

photographic
minimal
spray bottles
sculpted hair
bare shoulders
product-as-roller
witty
editorial
polished

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Design an original Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Back of a woman's head with hair wound around spray bottles like rollers.
- Look and feel: This is a studio shot on a seamless light-grey backdrop with soft, even beauty lighting. Glossy honey-brown hair is twisted into large curl loops around several white-and-magenta spray bottles, as if the bottles were rollers. One bottle stands upright in the centre as the focal point, and the others sit tilted at different angles. Bare freckled shoulders anchor the bottom of the frame, and the finish is crisp and high-end editorial.
- Layout: Centered, symmetrical shot of the back of a head and shoulders. The hair sculpture fills the upper two-thirds with the lead bottle upright at the centre, and the flat grey backdrop leaves clean negative space around it. There is no overlaid copy; the only text is on the product labels.
- Typography: No overlaid type. The labels use bold condensed sans caps with a thin light sans subline.
- Colours: #c4c2c8, #ae7a5c, #885f53, #c69681, #422b23, #644539 (background #c4c2c8, text #422b23, accent #ae7a5c).
- Mood and details: witty, editorial, polished, spray bottles, sculpted hair, bare shoulders, product-as-roller.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/4785143352523658-c54875645e3f.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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