Reference found on Pinterest, saved by shams art. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Instagram post · Reference

Close-up black-and-white profile of a basketball player

Monochrome game-day poster with a heavy halftone and film-grain texture throughout. A tightly cropped, side-lit face in profile emerges from deep black on the left, contrasting with a paper-white right panel. Giant condensed letters are image-masked with action photography, creating texture within the type. Thin rules and tiny logos add editorial polish.

Palette

#f4f4f4
#191919
#6b6b6b
#313131
#c5c5c5
#4a4a4a

Layout: Vertical split: left half is a full-bleed dark monochrome profile portrait with small player info top-left; right half is off-white with huge stacked matchup type, team logos beside it, and game details and a sportswear swoosh below.
Typography: Ultra-condensed heavy sans caps with photo fill for team codes, italic high-contrast serif for 'VS'; small clean geometric sans for details.

All creative ads for sports clubs, academies and events, media brands

photographic
typographic
dark
minimal
halftone grain
split panel
player portrait
team logos
condensed display type
intense
bold
gritty

Make your own version with AI

Add your brand details and pick an AI. The prompt keeps this design's idea and style, and swaps in your brand.

Brand nameWhat you sellOffer or message (optional)Website or handle (optional)Language

Your logo (optional)

Add your logoChoose a file, drop it here, or paste a screenshot (⌘V or Ctrl+V).

I'll attach my logo in the chat instead

Your logo stays in this browser tab. It's never uploaded to our server.

Anything else? (optional)

Open in ChatGPT

Design an original Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Close-up black-and-white profile of a basketball player.
- Look and feel: Monochrome game-day poster with a heavy halftone and film-grain texture throughout. A tightly cropped, side-lit face in profile emerges from deep black on the left, contrasting with a paper-white right panel. Giant condensed letters are image-masked with action photography, creating texture within the type. Thin rules and tiny logos add editorial polish.
- Layout: Vertical split: left half is a full-bleed dark monochrome profile portrait with small player info top-left; right half is off-white with huge stacked matchup type, team logos beside it, and game details and a sportswear swoosh below.
- Typography: Ultra-condensed heavy sans caps with photo fill for team codes, italic high-contrast serif for 'VS'; small clean geometric sans for details.
- Colours: #f4f4f4, #191919, #6b6b6b, #313131, #c5c5c5, #4a4a4a (background #f4f4f4, text #191919, accent #191919).
- Mood and details: intense, bold, gritty, halftone grain, split panel, player portrait, team logos, condensed display type.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/4503668373884904-cd79b2432bc9.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

More Sports designs

See all