Diamond gold bangles stacked around a crushed red soda can

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Instagram post · Reference

Diamond gold bangles stacked around a crushed red soda can

A clean light grey studio background is lit by crisp, directional light that leaves a soft shadow to the right. At the centre stands a crumpled glossy red aluminium soda can with its pull tab up, squeezed by three gold bangles set with pavé diamonds. The contrast between throwaway pop culture and fine jewellery is the idea. Saturated red, gold and white sparkle stand out against the neutral ground.

Palette

#e6e6e6
#6e2417
#d0c4b8
#b5a294
#33150f
#b1402c

Layout: A heavy headline runs across the top with a small subline centred beneath it. A crushed can stands at the centre as the hero, with three bangles wrapped around its waist, and a small wordmark sits at the bottom centre.
Typography: Condensed, heavy grotesque in all caps for the headline, a small bold sans subline, and a refined, spaced serif-caps wordmark.

All creative ads for jewellery brands, watch, eyewear and bag brands

photographic
minimal
typographic
crushed soda can
stacked gold bangles
pavé diamonds
pull tab
bold
witty
pop

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Design an original Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Diamond gold bangles stacked around a crushed red soda can.
- Look and feel: A clean light grey studio background is lit by crisp, directional light that leaves a soft shadow to the right. At the centre stands a crumpled glossy red aluminium soda can with its pull tab up, squeezed by three gold bangles set with pavé diamonds. The contrast between throwaway pop culture and fine jewellery is the idea. Saturated red, gold and white sparkle stand out against the neutral ground.
- Layout: A heavy headline runs across the top with a small subline centred beneath it. A crushed can stands at the centre as the hero, with three bangles wrapped around its waist, and a small wordmark sits at the bottom centre.
- Typography: Condensed, heavy grotesque in all caps for the headline, a small bold sans subline, and a refined, spaced serif-caps wordmark.
- Colours: #e6e6e6, #6e2417, #d0c4b8, #b5a294, #33150f, #b1402c (background #e6e6e6, text #33150f, accent #b1402c).
- Mood and details: bold, witty, pop, crushed soda can, stacked gold bangles, pavé diamonds, pull tab.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/422281212970182-9f7ccf9bee05.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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