Two children drawing on the floor in front of a grey steel window

Reference found on Pinterest, saved by Ainek Reyes. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Children's Day · Instagram post · Reference

Two children drawing on the floor in front of a grey steel window

A dim, warm-toned interior at dusk. A slate-grey multi-panel window with horizontal bars and louvres glows with a blurred autumn forest and a sun flare behind it. Two small children sit cross-legged on a rug, drawing with crayons, lit softly from the window, with paper boats and wooden blocks scattered around them. The edges are darkened by a vignette, and the product is shown naturally as a protective frame around the scene.

Palette

#1c110b
#352118
#543e33
#6d5d53
#8a8886
#af9b86

Layout: Centred, symmetrical layout: the greeting and tagline sit at the top over a dark wall, the product window fills the middle as a backdrop with the children seated in front of it, and the logo, social handles and regions are in a centred footer band.
Typography: Playful hand-drawn rounded display lettering in cream for the greeting; clean bold white sans tagline; small sans for contact details.

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children drawing
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wooden blocks
sunlight flare
autumn forest
warm
safe
nostalgic

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Design an original Children's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Two children drawing on the floor in front of a grey steel window.
- Look and feel: A dim, warm-toned interior at dusk. A slate-grey multi-panel window with horizontal bars and louvres glows with a blurred autumn forest and a sun flare behind it. Two small children sit cross-legged on a rug, drawing with crayons, lit softly from the window, with paper boats and wooden blocks scattered around them. The edges are darkened by a vignette, and the product is shown naturally as a protective frame around the scene.
- Layout: Centred, symmetrical layout: the greeting and tagline sit at the top over a dark wall, the product window fills the middle as a backdrop with the children seated in front of it, and the logo, social handles and regions are in a centred footer band.
- Typography: Playful hand-drawn rounded display lettering in cream for the greeting; clean bold white sans tagline; small sans for contact details.
- Colours: #1c110b, #352118, #543e33, #6d5d53, #8a8886, #af9b86 (background #1c110b, text #af9b86, accent #af9b86).
- Mood and details: warm, safe, nostalgic, window with louvres, children drawing, paper boats, wooden blocks, sunlight flare, autumn forest.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/419186677840351401-b705d43f52a5.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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