open book casting a light beam onto a tiny person walking

Reference found on Pinterest, saved by Ardi Slamet. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

other-festival · Instagram post · Reference

open book casting a light beam onto a tiny person walking

Deep navy background cut by a wide grey cone of light spreading from an open book like a torch. A small top-down figure with backpack casts a long shadow inside the beam. Orange book cover gives the only warm accent against cool navy and grey. Flat, cinematic surreal composite with soft beam falloff.

Palette

#030e24
#9599a4
#4a4851
#242938
#6f6f78
#d5d6d6

Layout: Orange-covered book at lower right shoots a diagonal beam toward the upper left where a tiny figure walks; body copy right-aligned top-right, big bold headline with date bottom-left, small logo top-left.
Typography: Heavy geometric sans caps for the headline and date; small light sans body copy right-aligned.

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Design an original other-festival Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: open book casting a light beam onto a tiny person walking.
- Look and feel: Deep navy background cut by a wide grey cone of light spreading from an open book like a torch. A small top-down figure with backpack casts a long shadow inside the beam. Orange book cover gives the only warm accent against cool navy and grey. Flat, cinematic surreal composite with soft beam falloff.
- Layout: Orange-covered book at lower right shoots a diagonal beam toward the upper left where a tiny figure walks; body copy right-aligned top-right, big bold headline with date bottom-left, small logo top-left.
- Typography: Heavy geometric sans caps for the headline and date; small light sans body copy right-aligned.
- Colours: #030e24, #9599a4, #4a4851, #242938, #6f6f78, #d5d6d6 (background #030e24, text #d5d6d6, accent #d5d6d6).
- Mood and details: reflective, hopeful, cinematic, book as flashlight, light beam, lone walker, long shadow.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/402438916723778312-ce60ba14fa70.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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