Durga's many arms holding weapons on a yellow panel

Reference found on Pinterest, saved by Uma Dhanwatey. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Navratri · Instagram post · Reference

Durga's many arms holding weapons on a yellow panel

The background is plain white, with a saturated mustard-yellow column running down the left side. Inside it, a hand-painted gouache-style illustration shows several hennaed arms wearing pearl and gold bangles. The hands hold a trishul, conch, discus, pot and mace, and are cropped at the column's edge so the figure seems to emerge from the side. The generous white space and soft editorial finish give it a gallery-print, contemplative feel.

Palette

#fffffe
#f4cc4f
#f0ecdd
#edb96e
#e39a5d
#cbc8c6

Layout: A tall mustard-yellow vertical strip on the left holds a cropped painting of the goddess's many arms reaching left. The right half is white space with a small centred title above a narrow, centre-aligned block of text broken into short lines.
Typography: Classical small-caps serif for both the title and the text; the title is bold and small, and the text uses short centred lines that read like verse.

illustrated
minimal
traditional
Durga's many arms
trishul
conch shell
bangles
mace
kalash
empowering
serene
reverent

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Design an original Navratri Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Durga's many arms holding weapons on a yellow panel.
- Look and feel: The background is plain white, with a saturated mustard-yellow column running down the left side. Inside it, a hand-painted gouache-style illustration shows several hennaed arms wearing pearl and gold bangles. The hands hold a trishul, conch, discus, pot and mace, and are cropped at the column's edge so the figure seems to emerge from the side. The generous white space and soft editorial finish give it a gallery-print, contemplative feel.
- Layout: A tall mustard-yellow vertical strip on the left holds a cropped painting of the goddess's many arms reaching left. The right half is white space with a small centred title above a narrow, centre-aligned block of text broken into short lines.
- Typography: Classical small-caps serif for both the title and the text; the title is bold and small, and the text uses short centred lines that read like verse.
- Colours: #fffffe, #f4cc4f, #f0ecdd, #edb96e, #e39a5d, #cbc8c6 (background #fffffe, text #e39a5d, accent #f4cc4f).
- Mood and details: empowering, serene, reverent, Durga's many arms, trishul, conch shell, bangles, mace, kalash.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/38421403068825441-fdc1d9d3acec.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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