Split kalash, half traditional pot and half made of menswear items

Reference found on Pinterest, saved by Harshul Shah. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Dhanteras · Instagram post · Reference

Split kalash, half traditional pot and half made of menswear items

Off-white background with faint beige mandala patterns in the corners and a soft white glow behind the centre. The hero is a kalash split down the middle: the left half is a flat red-and-gold decorated pot with green leaves and a flame shape, and the right half is a collage of small shirt, jeans, belt and sunglasses icons, topped with a diya and gold stars. Clean vector finish with generous white space.

Palette

#f6eee5
#d1bcb4
#df905c
#99a397

Layout: Centred, symmetrical layout inside a thin rectangular frame. The logo is at the top and the split-kalash illustration sits in the centre. A hairline divider leads to a red greeting and a two-line centred message, with social icons and the handle along the bottom frame line.
Typography: Bold geometric sans caps in red for the greeting; spaced sans caps for the brand name; regular sans body

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elegant

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Design an original Dhanteras Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Split kalash, half traditional pot and half made of menswear items.
- Look and feel: Off-white background with faint beige mandala patterns in the corners and a soft white glow behind the centre. The hero is a kalash split down the middle: the left half is a flat red-and-gold decorated pot with green leaves and a flame shape, and the right half is a collage of small shirt, jeans, belt and sunglasses icons, topped with a diya and gold stars. Clean vector finish with generous white space.
- Layout: Centred, symmetrical layout inside a thin rectangular frame. The logo is at the top and the split-kalash illustration sits in the centre. A hairline divider leads to a red greeting and a two-line centred message, with social icons and the handle along the bottom frame line.
- Typography: Bold geometric sans caps in red for the greeting; spaced sans caps for the brand name; regular sans body
- Colours: #f6eee5, #d1bcb4, #df905c, #99a397 (background #f6eee5, text #99a397, accent #df905c).
- Mood and details: festive, clever, elegant, kalash, diya, mango leaves, swastika, mandala, clothing icons.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/382383824631409257-67ed003e8439.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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