Single pleated red silk lantern with tassel

Reference found on Pinterest, saved by Stevy Wong. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Lunar New Year · Poster · Reference

Single pleated red silk lantern with tassel

A seamless, monochrome scarlet backdrop with a soft, diffused studio glow and a subtle vignette. The hero is a teardrop-shaped lantern made of finely pleated red silk, with delicate gold-embossed bands at top and bottom, rendered in photoreal 3D. Red-on-red tonal depth keeps the image calm and luxurious. The dangling tassel links the object to the wordmark as a clever visual integration.

Palette

#ad0000
#8f0000
#590000
#720000
#e52629

Layout: A single lantern hangs from a thin string at top centre and fills the upper two-thirds; the wordmark sits centred below it, with the lantern's red tassel standing in for one letter, all on a plain red background with generous negative space.
Typography: Classic high-contrast Didone-style serif caps in cream, widely spaced, with one letter swapped for the tassel.

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minimal
luxury
3d
red silk lantern
tassel
gold trim
elegant
refined
festive

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Design an original Lunar New Year poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1434 px (same shape as the reference).

Art direction to follow:
- The idea: Single pleated red silk lantern with tassel.
- Look and feel: A seamless, monochrome scarlet backdrop with a soft, diffused studio glow and a subtle vignette. The hero is a teardrop-shaped lantern made of finely pleated red silk, with delicate gold-embossed bands at top and bottom, rendered in photoreal 3D. Red-on-red tonal depth keeps the image calm and luxurious. The dangling tassel links the object to the wordmark as a clever visual integration.
- Layout: A single lantern hangs from a thin string at top centre and fills the upper two-thirds; the wordmark sits centred below it, with the lantern's red tassel standing in for one letter, all on a plain red background with generous negative space.
- Typography: Classic high-contrast Didone-style serif caps in cream, widely spaced, with one letter swapped for the tassel.
- Colours: #ad0000, #8f0000, #590000, #720000, #e52629 (background #ad0000, text #590000, accent #e52629).
- Mood and details: elegant, refined, festive, red silk lantern, tassel, gold trim.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/3799980931352388-72e65c1c9239.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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