Party hats forming a bow tie with bauble buttons

Reference found on Pinterest, saved by david matencio. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

New Year · Poster · Reference

Party hats forming a bow tie with bauble buttons

The background is a soft white-to-pale-grey vignette with gentle studio light. Two black party hats with silver tinsel rims meet tip to tip to form a bow tie, and three small matte black Christmas baubles stand in for tuxedo buttons, so the whole piece reads as a visual pun on a formal shirt front. The palette is almost entirely black and white with a single red accent, relying on restraint and negative space for a premium feel.

Palette

#e9ecf0
#bebfc2
#130d0c
#9a9999
#2f292b

Layout: A centred bow tie sits in the top third, with three baubles running down the vertical axis like shirt buttons, all set in generous white space. The centred headline and red event name sit in the lower third, and the body copy runs along the bottom left beside the logo on the right.
Typography: Tracked sans-serif caps for the headline, a red serif caps accent for the event name, small condensed sans for the body, and a stylised serif-script wordmark.

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Design an original New Year poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1409 px (same shape as the reference).

Art direction to follow:
- The idea: Party hats forming a bow tie with bauble buttons.
- Look and feel: The background is a soft white-to-pale-grey vignette with gentle studio light. Two black party hats with silver tinsel rims meet tip to tip to form a bow tie, and three small matte black Christmas baubles stand in for tuxedo buttons, so the whole piece reads as a visual pun on a formal shirt front. The palette is almost entirely black and white with a single red accent, relying on restraint and negative space for a premium feel.
- Layout: A centred bow tie sits in the top third, with three baubles running down the vertical axis like shirt buttons, all set in generous white space. The centred headline and red event name sit in the lower third, and the body copy runs along the bottom left beside the logo on the right.
- Typography: Tracked sans-serif caps for the headline, a red serif caps accent for the event name, small condensed sans for the body, and a stylised serif-script wordmark.
- Colours: #e9ecf0, #bebfc2, #130d0c, #9a9999, #2f292b (background #e9ecf0, text #130d0c, accent #130d0c).
- Mood and details: elegant, witty, glamorous, bow tie made of party hats, tinsel fringe, black baubles as shirt buttons, tuxedo metaphor.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/375558056444846114-f3e841b4cc59.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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