Split yellow-blue silhouettes of faces and hands with Guru Nanak illustration

Reference found on Pinterest, saved by Vishal Maheta. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Guru Nanak Jayanti · Instagram post · Reference

Split yellow-blue silhouettes of faces and hands with Guru Nanak illustration

Two-colour flat design in saturated yellow and royal blue, where interlocking silhouettes of a face, a hand and a figure form a figure-ground illusion. A blue Ik Onkar sits on the yellow forehead area. The lower centre holds a detailed yellow line-art Guru Nanak seated in blessing pose beside a small water vessel. No gradients or texture, just clean poster-like shapes.

Palette

#fed801
#0125b1
#c5b12c
#948d4d
#243e98
#445581

Layout: Negative-space illustration: yellow profile silhouette with blue hand on left, blue field centre with right-aligned quote top right, centred greeting in middle and seated Guru illustration at bottom centre; logo and agency name bottom left.
Typography: Classic serif caps for the greeting in yellow; light serif quote in yellow on blue; bold sans for the agency URL.

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Design an original Guru Nanak Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Split yellow-blue silhouettes of faces and hands with Guru Nanak illustration.
- Look and feel: Two-colour flat design in saturated yellow and royal blue, where interlocking silhouettes of a face, a hand and a figure form a figure-ground illusion. A blue Ik Onkar sits on the yellow forehead area. The lower centre holds a detailed yellow line-art Guru Nanak seated in blessing pose beside a small water vessel. No gradients or texture, just clean poster-like shapes.
- Layout: Negative-space illustration: yellow profile silhouette with blue hand on left, blue field centre with right-aligned quote top right, centred greeting in middle and seated Guru illustration at bottom centre; logo and agency name bottom left.
- Typography: Classic serif caps for the greeting in yellow; light serif quote in yellow on blue; bold sans for the agency URL.
- Colours: #fed801, #0125b1, #c5b12c, #948d4d, #243e98, #445581 (background #fed801, text #0125b1, accent #243e98).
- Mood and details: devotional, bold, reflective, Ik Onkar symbol, silhouette profiles, raised hand, Guru Nanak line illustration, kamandal.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/373376625364239372-28b4d0939b13.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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