Ball bearing and hex nut forming a charkha on a technical drawing

Reference found on Pinterest, saved by Rashmi Gangal. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Gandhi Jayanti · Instagram post · Reference

Ball bearing and hex nut forming a charkha on a technical drawing

The background is off-white drafting paper with soft, even top-down light. A photoreal steel ball bearing and hex nut are joined by pencil-drawn belt lines and dimension marks, so they read as a spinning wheel. Compasses, set squares, a protractor and pencils frame the edges. The palette is restrained grey and silver with one blue accent, giving a clean, clever engineering tribute.

Palette

#f6f7f9
#d2d2d1
#b3b6b7
#8e9190

Layout: The hero bearing-and-nut charkha sits in the upper centre on a sketched blueprint base, with drafting tools cropped at the corners. A centred headline sits below, then a tracked-out greeting and the logo at the bottom centre.
Typography: Bold rounded geometric sans headline in grey with a blue accent line; widely tracked thin sans caps for the greeting; condensed bold logotype.

photographic
minimal
ball bearing
hex nut
technical drawing
drafting tools
pencils
rulers
thoughtful
clean
industrial

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Design an original Gandhi Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Ball bearing and hex nut forming a charkha on a technical drawing.
- Look and feel: The background is off-white drafting paper with soft, even top-down light. A photoreal steel ball bearing and hex nut are joined by pencil-drawn belt lines and dimension marks, so they read as a spinning wheel. Compasses, set squares, a protractor and pencils frame the edges. The palette is restrained grey and silver with one blue accent, giving a clean, clever engineering tribute.
- Layout: The hero bearing-and-nut charkha sits in the upper centre on a sketched blueprint base, with drafting tools cropped at the corners. A centred headline sits below, then a tracked-out greeting and the logo at the bottom centre.
- Typography: Bold rounded geometric sans headline in grey with a blue accent line; widely tracked thin sans caps for the greeting; condensed bold logotype.
- Colours: #f6f7f9, #d2d2d1, #b3b6b7, #8e9190 (background #f6f7f9, text #8e9190, accent #8e9190).
- Mood and details: thoughtful, clean, industrial, ball bearing, hex nut, technical drawing, drafting tools, pencils, rulers.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/3729612268975839-24432dd29de4.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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