Ravana face with nine silhouette heads labelled as plastic-waste evils

Reference found on Pinterest, saved by Akhilesh.uiux. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Dussehra · Instagram post · Reference

Ravana face with nine silhouette heads labelled as plastic-waste evils

Radiant yellow-to-golden gradient background with soft central glow. The central demon face is flat-illustrated in white, brown and red, flanked by tonal mustard silhouettes of crowned heads each tagged with an environmental evil. A golden bow and glowing arrow shoot horizontally through the greeting. A darker mustard temple and palace silhouette anchors the bottom.

Palette

#fed10b
#edb415
#997013
#c9a01b
#ab8c31

Layout: Logo top-right; a horizontal row of ten heads across the upper middle with a detailed central face and labelled silhouettes; bow with glowing arrow left of a stacked centred greeting; message and URL below, temple skyline silhouette along the bottom edge.
Typography: Brown bold sans for greeting top word with decorative serif display for festival name; condensed bold sans labels; humanist sans message with bold emphasis.

flat
illustrated
bright
ten-headed Ravana
bow and arrow
temple skyline silhouette
labelled heads
bright
purposeful
festive

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Design an original Dussehra Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Ravana face with nine silhouette heads labelled as plastic-waste evils.
- Look and feel: Radiant yellow-to-golden gradient background with soft central glow. The central demon face is flat-illustrated in white, brown and red, flanked by tonal mustard silhouettes of crowned heads each tagged with an environmental evil. A golden bow and glowing arrow shoot horizontally through the greeting. A darker mustard temple and palace silhouette anchors the bottom.
- Layout: Logo top-right; a horizontal row of ten heads across the upper middle with a detailed central face and labelled silhouettes; bow with glowing arrow left of a stacked centred greeting; message and URL below, temple skyline silhouette along the bottom edge.
- Typography: Brown bold sans for greeting top word with decorative serif display for festival name; condensed bold sans labels; humanist sans message with bold emphasis.
- Colours: #fed10b, #edb415, #997013, #c9a01b, #ab8c31 (background #fed10b, text #997013, accent #c9a01b).
- Mood and details: bright, purposeful, festive, ten-headed Ravana, bow and arrow, temple skyline silhouette, labelled heads.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/372109987977684046-4d1a608221be.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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