Giant white 2025 numerals holding sweet tins and a bowl of soan papdi

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New Year · Instagram post · Reference

Giant white 2025 numerals holding sweet tins and a bowl of soan papdi

Rich royal-blue background with diagonal spotlight beams, soft bokeh dots and falling gold curly streamers. Oversized white block digits act as frames, with photographed sweet tins, a sweet box and a bowl of pistachio-studded squares cut out and overlapping the digit edges for depth. Red, navy and gold packaging pops against the white and blue. Clean, commercial finish with soft drop shadows.

Palette

#052253
#116ac5
#0a3d81
#0f55a8
#f5f5f3
#7e93a4

Layout: Centred crown logo at top, a large 2×2 grid of chunky white year numerals in the middle with product packs placed inside each digit's counters, and a two-line centred headline below; small tagline bottom-left and a red badge bottom-right.
Typography: Heavy rounded geometric numerals as shapes; bold sans caps headline in white and yellow; script 'Happy' paired with bold sans 'NEW YEAR'; small serif italic tagline.

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festive
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Design an original New Year Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Giant white 2025 numerals holding sweet tins and a bowl of soan papdi.
- Look and feel: Rich royal-blue background with diagonal spotlight beams, soft bokeh dots and falling gold curly streamers. Oversized white block digits act as frames, with photographed sweet tins, a sweet box and a bowl of pistachio-studded squares cut out and overlapping the digit edges for depth. Red, navy and gold packaging pops against the white and blue. Clean, commercial finish with soft drop shadows.
- Layout: Centred crown logo at top, a large 2×2 grid of chunky white year numerals in the middle with product packs placed inside each digit's counters, and a two-line centred headline below; small tagline bottom-left and a red badge bottom-right.
- Typography: Heavy rounded geometric numerals as shapes; bold sans caps headline in white and yellow; script 'Happy' paired with bold sans 'NEW YEAR'; small serif italic tagline.
- Colours: #052253, #116ac5, #0a3d81, #0f55a8, #f5f5f3, #7e93a4 (background #052253, text #f5f5f3, accent #116ac5).
- Mood and details: festive, celebratory, premium, confetti streamers, spotlight beams, bokeh, year numerals, product packs, crown logo.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/35677022044023677-f2f0b743175d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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