Top-down black plate of fries arranged into a smiling face

Reference found on Pinterest, saved by Xiomy Aguirre. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Children's Day · Instagram post · Reference

Top-down black plate of fries arranged into a smiling face

A warm mustard-orange tabletop with a soft diagonal light gradient and shadows. A matte black plate on a red gingham napkin holds fries and onion rings arranged into a smiling face, with bowls of white dip (garnished with parsley) and ketchup beside it. Small child hands and a red sleeve peek in from the bottom, adding story and scale. The overall palette is warm and appetising, with a whimsical food-art feel.

Palette

#ac752a
#cc8e39
#ddaa5c
#8e5524
#e3d098
#192226

Layout: Flat-lay from above: the logo sits top left, the plate is in the upper center with dips to its left, and curved handwritten copy arcs along the top right. A child's hands reach in from the bottom edge, with the large headline, small greeting and address centered in the lower half.
Typography: Rounded, friendly handwritten display font in pale cream for the headline and in rust for the curved copy; small clean sans for the greeting and address.

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Design an original Children's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Top-down black plate of fries arranged into a smiling face.
- Look and feel: A warm mustard-orange tabletop with a soft diagonal light gradient and shadows. A matte black plate on a red gingham napkin holds fries and onion rings arranged into a smiling face, with bowls of white dip (garnished with parsley) and ketchup beside it. Small child hands and a red sleeve peek in from the bottom, adding story and scale. The overall palette is warm and appetising, with a whimsical food-art feel.
- Layout: Flat-lay from above: the logo sits top left, the plate is in the upper center with dips to its left, and curved handwritten copy arcs along the top right. A child's hands reach in from the bottom edge, with the large headline, small greeting and address centered in the lower half.
- Typography: Rounded, friendly handwritten display font in pale cream for the headline and in rust for the curved copy; small clean sans for the greeting and address.
- Colours: #ac752a, #cc8e39, #ddaa5c, #8e5524, #e3d098, #192226 (background #ac752a, text #192226, accent #cc8e39).
- Mood and details: playful, nostalgic, warm, french fries smiley face, dip bowls, checkered napkin, child's hands.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/342414377943380200-5a76f2b7f20a.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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