Hairy red heart with a razor shaving a clean stripe down its middle

Reference found on Pinterest, saved by luna. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Valentine's Day · Instagram post · Reference

Hairy red heart with a razor shaving a clean stripe down its middle

Pure white background with a glossy, 3D-lit red heart covered in curly black hair, except a clean vertical stripe where a navy disposable razor has just passed. The razor handle anchors the composition from the bottom edge, making the visual pun instantly readable. Palette limited to red, navy and white for strong contrast. Clean retouched finish with soft specular highlights on the heart.

Palette

#ffffff
#8d1b1c
#dc201d
#db9f9e
#8b7e8e
#e5d6d7

Layout: Centered glossy heart dominates the square with a razor rising vertically from the bottom edge through it; logo top-left, hashtag top-right, bold red headline and body stacked bottom-left, product pack small at bottom-right, generous white space.
Typography: Heavy rounded geometric sans headline in red, tight leading; small regular sans body in black; wide-set bold navy logotype.

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Design an original Valentine's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Hairy red heart with a razor shaving a clean stripe down its middle.
- Look and feel: Pure white background with a glossy, 3D-lit red heart covered in curly black hair, except a clean vertical stripe where a navy disposable razor has just passed. The razor handle anchors the composition from the bottom edge, making the visual pun instantly readable. Palette limited to red, navy and white for strong contrast. Clean retouched finish with soft specular highlights on the heart.
- Layout: Centered glossy heart dominates the square with a razor rising vertically from the bottom edge through it; logo top-left, hashtag top-right, bold red headline and body stacked bottom-left, product pack small at bottom-right, generous white space.
- Typography: Heavy rounded geometric sans headline in red, tight leading; small regular sans body in black; wide-set bold navy logotype.
- Colours: #ffffff, #8d1b1c, #dc201d, #db9f9e, #8b7e8e, #e5d6d7 (background #ffffff, text #8d1b1c, accent #dc201d).
- Mood and details: witty, cheeky, bold, hairy red heart, razor, shaved stripe, product pack.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/340021840645062093-f973e8ecef73.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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