Ice cream cup topped with a pecan, framed by skeleton hands

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Halloween · Instagram post · Reference

Ice cream cup topped with a pecan, framed by skeleton hands

This is an editorial still life with a deep purple crushed-velvet curtain behind a bottle-green velvet tablecloth. Direct flash-style lighting gives a slightly grainy, vintage-magazine feel. Bone-white skeleton hands wear gaudy jewelled rings and drip stringy cobwebs and a dusting of spice onto a cup of scooped ice cream. Orange mini pumpkins, pastel sugar cubes and black toy spiders are scattered around, balancing campy horror with luxury.

Palette

#312025
#161010
#503f3c
#e3d9c3
#e1aa71
#845055

Layout: The product cup sits in the lower centre of a round velvet table. Two skeleton hands come in from the upper left and right, pulling cobwebs and sprinkling cinnamon over it. Mini pumpkins and candies ring the base. There is no overlaid text.
Typography: No overlaid type. The only lettering is a soft, bubbly lilac wordmark printed on the cup.

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photographic
luxury
retro
skeleton hands
mini pumpkins
cobwebs
plastic spiders
jewelled rings
velvet drapes
playful
spooky
indulgent

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Design an original Halloween Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Ice cream cup topped with a pecan, framed by skeleton hands.
- Look and feel: This is an editorial still life with a deep purple crushed-velvet curtain behind a bottle-green velvet tablecloth. Direct flash-style lighting gives a slightly grainy, vintage-magazine feel. Bone-white skeleton hands wear gaudy jewelled rings and drip stringy cobwebs and a dusting of spice onto a cup of scooped ice cream. Orange mini pumpkins, pastel sugar cubes and black toy spiders are scattered around, balancing campy horror with luxury.
- Layout: The product cup sits in the lower centre of a round velvet table. Two skeleton hands come in from the upper left and right, pulling cobwebs and sprinkling cinnamon over it. Mini pumpkins and candies ring the base. There is no overlaid text.
- Typography: No overlaid type. The only lettering is a soft, bubbly lilac wordmark printed on the cup.
- Colours: #312025, #161010, #503f3c, #e3d9c3, #e1aa71, #845055 (background #312025, text #e3d9c3, accent #e1aa71).
- Mood and details: playful, spooky, indulgent, skeleton hands, mini pumpkins, cobwebs, plastic spiders, jewelled rings, velvet drapes.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/33143747256539724-fc2553a6d5c9.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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