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Reference found on Pinterest, saved by Gustavo De Souza Melo. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Instagram post · Reference

Instagram post: Street billboard where a plus sign and a finger form a smiley face

A documentary-style street photo in muted urban greys frames a flat mint-teal billboard. The billboard's visual gag uses an indigo plus sign as an eye, a white arc as a smile and a grayscale cut-out hand pointing up to hold it. An orange-clad worker adds a pop of colour and a sense of real-world scale. The finish is soft and film-like, like a mockup.

Reference image for inspiration. Editable source files are not included.