Two white bottle silhouettes forming an equals sign

Reference found on Pinterest, saved by Thất Thường Đặng Long. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Women's Day · Instagram post · Reference

Two white bottle silhouettes forming an equals sign

A flat signature-red background with no texture or lighting. Two white product silhouettes are placed head-to-tail to make an equals sign, turning the product itself into a symbol of equality. The only other colour is white, and the tiny elements plus huge empty space make it read as confident and witty.

Palette

#e41e2b
#fefdfd

Layout: Two small horizontal bottle silhouettes, pointing in opposite directions and stacked into an equals sign, sit dead centre with a lot of empty space around them. A small hashtag sits bottom-left and the script logo bottom-right.
Typography: Small clean geometric sans for the hashtag; the brand's own script wordmark in white

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minimal
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bottle silhouettes
equals sign
bold
clever
confident

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Design an original Women's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Two white bottle silhouettes forming an equals sign.
- Look and feel: A flat signature-red background with no texture or lighting. Two white product silhouettes are placed head-to-tail to make an equals sign, turning the product itself into a symbol of equality. The only other colour is white, and the tiny elements plus huge empty space make it read as confident and witty.
- Layout: Two small horizontal bottle silhouettes, pointing in opposite directions and stacked into an equals sign, sit dead centre with a lot of empty space around them. A small hashtag sits bottom-left and the script logo bottom-right.
- Typography: Small clean geometric sans for the hashtag; the brand's own script wordmark in white
- Colours: #e41e2b, #fefdfd (background #e41e2b, text #fefdfd, accent #fefdfd).
- Mood and details: bold, clever, confident, bottle silhouettes, equals sign.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/312859505370981409-741fa1b9cee7.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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