Two Kerala women in kasavu sarees sweetening payasam with a sweetener jar

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Onam · Instagram post · Reference

Two Kerala women in kasavu sarees sweetening payasam with a sweetener jar

This is a cinematic photo of a traditional Kerala kitchen with warm golden light coming through a wooden lattice window behind the subjects. The cream-and-gold sarees and the brass vessel carry an amber, sepia palette, and the bottom corners fall off into deep brown shadow. The focal point is the smiling pair with the white product jar lit clearly. Powder falls from the spoon, adding a sense of movement and authenticity.

Palette

#371e0b
#170e06
#59310f
#7e4e22
#a36b32
#be8b4b

Layout: A full-bleed photo shows two women at a stove. One spoons sweetener into a brass pot on the left, and the other holds up the product jar in the centre-right. The logo sits top right and the website top left, with a three-line centred Malayalam headline and a small benefit line over the dark tabletop at the bottom.
Typography: Heavy rounded Malayalam display letters in cream with an outline stroke; small bold geometric sans for the benefit line

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photographic
traditional
kasavu saree
brass uruli
payasam
wooden window
product jar
warm
nostalgic
joyful

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Design an original Onam Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Two Kerala women in kasavu sarees sweetening payasam with a sweetener jar.
- Look and feel: This is a cinematic photo of a traditional Kerala kitchen with warm golden light coming through a wooden lattice window behind the subjects. The cream-and-gold sarees and the brass vessel carry an amber, sepia palette, and the bottom corners fall off into deep brown shadow. The focal point is the smiling pair with the white product jar lit clearly. Powder falls from the spoon, adding a sense of movement and authenticity.
- Layout: A full-bleed photo shows two women at a stove. One spoons sweetener into a brass pot on the left, and the other holds up the product jar in the centre-right. The logo sits top right and the website top left, with a three-line centred Malayalam headline and a small benefit line over the dark tabletop at the bottom.
- Typography: Heavy rounded Malayalam display letters in cream with an outline stroke; small bold geometric sans for the benefit line
- Colours: #371e0b, #170e06, #59310f, #7e4e22, #a36b32, #be8b4b (background #170e06, text #be8b4b, accent #a36b32).
- Mood and details: warm, nostalgic, joyful, kasavu saree, brass uruli, payasam, wooden window, product jar.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/311452130502277253-cc798ca1432f.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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