Fried chicken pieces spelling I love U DAD

Reference found on Pinterest, saved by Janine T. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Father's Day · Instagram post · Reference

Fried chicken pieces spelling I love U DAD

Deep red, wood-grain textured background lit evenly from above. Crispy golden fried drumsticks and nuggets are arranged into letters and a heart, with scattered crumbs for realism. The warm orange food pops against the red. The finish is a flat-lay food photo composite.

Palette

#8b0c03
#e87821
#cf5019
#ac351d
#f7a642
#fbf7f7

Layout: The food lettering fills the middle across two centred rows, with three white stripes at the top centre and a logo badge at top right. A two-line centred greeting sits near the bottom.
Typography: Letterforms built from real food; the greeting uses clean sans, light weight over bold caps.

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photographic
typographic
bright
fried chicken letters
heart shape
crumbs
brand stripes
wood texture
playful
warm
appetizing

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Design an original Father's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Fried chicken pieces spelling I love U DAD.
- Look and feel: Deep red, wood-grain textured background lit evenly from above. Crispy golden fried drumsticks and nuggets are arranged into letters and a heart, with scattered crumbs for realism. The warm orange food pops against the red. The finish is a flat-lay food photo composite.
- Layout: The food lettering fills the middle across two centred rows, with three white stripes at the top centre and a logo badge at top right. A two-line centred greeting sits near the bottom.
- Typography: Letterforms built from real food; the greeting uses clean sans, light weight over bold caps.
- Colours: #8b0c03, #e87821, #cf5019, #ac351d, #f7a642, #fbf7f7 (background #8b0c03, text #fbf7f7, accent #cf5019).
- Mood and details: playful, warm, appetizing, fried chicken letters, heart shape, crumbs, brand stripes, wood texture.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/31032684929935577-4b3dcf900b16.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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