Little girl drawing crayon landscape on white wall beside adult shadow

Reference found on Pinterest, saved by Athi Jai. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Children's Day · Instagram post · Reference

Little girl drawing crayon landscape on white wall beside adult shadow

A bright white interior wall with soft diagonal daylight is the backdrop for a toddler in a red dress reaching up to draw. Childlike crayon doodles of a sun, blue mountains, a house, a flower and a girl spread across the wall. A large translucent grey silhouette of an adult cuts across the lower left, suggesting the child's future self. The palette is airy white and grey with saturated crayon colours and a warm red focal point.

Palette

#e9ecec
#d8d9d2
#71726d
#8a8b88
#afb0a9
#4c0d0d

Layout: Logo top left and greeting top right, with a centred two-line headline in the upper-middle open wall space; the photo of the girl sits right of centre with her crayon mural and a grey adult shadow filling the lower left. Contact details sit bottom left.
Typography: Clean geometric sans in black for the headline; the greeting uses the same sans in golden ochre, sized for hierarchy; small sans for contact details.

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photographic
minimal
crayon wall drawing
child silhouette shadow
adult shadow
sun
mountains
house
imaginative
warm
inspiring

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Design an original Children's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Little girl drawing crayon landscape on white wall beside adult shadow.
- Look and feel: A bright white interior wall with soft diagonal daylight is the backdrop for a toddler in a red dress reaching up to draw. Childlike crayon doodles of a sun, blue mountains, a house, a flower and a girl spread across the wall. A large translucent grey silhouette of an adult cuts across the lower left, suggesting the child's future self. The palette is airy white and grey with saturated crayon colours and a warm red focal point.
- Layout: Logo top left and greeting top right, with a centred two-line headline in the upper-middle open wall space; the photo of the girl sits right of centre with her crayon mural and a grey adult shadow filling the lower left. Contact details sit bottom left.
- Typography: Clean geometric sans in black for the headline; the greeting uses the same sans in golden ochre, sized for hierarchy; small sans for contact details.
- Colours: #e9ecec, #d8d9d2, #71726d, #8a8b88, #afb0a9, #4c0d0d (background #e9ecec, text #4c0d0d, accent #4c0d0d).
- Mood and details: imaginative, warm, inspiring, crayon wall drawing, child silhouette shadow, adult shadow, sun, mountains, house.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/305541155993663710-8eb5f64c4f00.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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