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Eid · Instagram post · Reference

White sheep in profile, sharp inside a framed panel and blurred outside it

A flat coral-red background with soft grain carries a faint, oversized tone-on-tone Arabic calligraphy watermark. The white sheep is lit softly. A sharp focus window in a hairline white frame contrasts with a strong gaussian blur on the rest of the animal, which creates a frosted-glass reveal. The palette is limited to red and white. The finish is editorial, restrained and quietly humorous.

Palette

#9a3835
#dc5352
#a4948e
#c24a48
#b9b3b0
#d1d2d2

Layout: A sheep sits centre-right, and a thin white vertical rectangle frames its head in sharp focus while the rest of the body is heavily blurred. The quote is right-aligned inside the bottom of the frame. The date is top-right, the year bottom-right and the circular greeting lockup bottom-left. Large tonal Arabic calligraphy fills the upper left, leaving generous negative space.
Typography: Thin geometric sans caps for the quote and date; a flourished script initial merged with sans caps for the greeting, with small caps set on an arc

photographic
minimal
sheep
arabic calligraphy
frosted glass panel
blur effect
witty
calm
modern

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Design an original Eid Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: White sheep in profile, sharp inside a framed panel and blurred outside it.
- Look and feel: A flat coral-red background with soft grain carries a faint, oversized tone-on-tone Arabic calligraphy watermark. The white sheep is lit softly. A sharp focus window in a hairline white frame contrasts with a strong gaussian blur on the rest of the animal, which creates a frosted-glass reveal. The palette is limited to red and white. The finish is editorial, restrained and quietly humorous.
- Layout: A sheep sits centre-right, and a thin white vertical rectangle frames its head in sharp focus while the rest of the body is heavily blurred. The quote is right-aligned inside the bottom of the frame. The date is top-right, the year bottom-right and the circular greeting lockup bottom-left. Large tonal Arabic calligraphy fills the upper left, leaving generous negative space.
- Typography: Thin geometric sans caps for the quote and date; a flourished script initial merged with sans caps for the greeting, with small caps set on an arc
- Colours: #9a3835, #dc5352, #a4948e, #c24a48, #b9b3b0, #d1d2d2 (background #9a3835, text #d1d2d2, accent #dc5352).
- Mood and details: witty, calm, modern, sheep, arabic calligraphy, frosted glass panel, blur effect.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/304626362318266138-49caff164443.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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