Toddler standing barefoot on father's socked feet on a marble floor

Reference found on Pinterest, saved by JdJ acabados de construcción. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Father's Day · Story · Reference

Toddler standing barefoot on father's socked feet on a marble floor

Soft natural daylight falls on a polished white Carrara-style marble floor with grey veining, which gives a mirror-like reflection. A toddler in pink shorts stands barefoot on an adult's navy-socked feet, with denim jeans behind, so the product appears naturally inside an emotional moment. The palette is muted white, grey, navy and blush, with generous negative space for text.

Palette

#f5f5f5
#5a5453
#dedddb
#7a706e
#383233
#bfb8b5

Layout: A cropped close-up of legs and feet fills the upper half, and their reflection runs down a glossy white marble floor. The logo sits top right, and a centred greeting with a hairline rule and a short message sits in the lower third over the empty marble.
Typography: Navy classic serif caps for the greeting; light humanist sans for the body message

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photographic
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marble floor
toddler feet on father's feet
reflection
tender
warm
serene

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Design an original Father's Day Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Toddler standing barefoot on father's socked feet on a marble floor.
- Look and feel: Soft natural daylight falls on a polished white Carrara-style marble floor with grey veining, which gives a mirror-like reflection. A toddler in pink shorts stands barefoot on an adult's navy-socked feet, with denim jeans behind, so the product appears naturally inside an emotional moment. The palette is muted white, grey, navy and blush, with generous negative space for text.
- Layout: A cropped close-up of legs and feet fills the upper half, and their reflection runs down a glossy white marble floor. The logo sits top right, and a centred greeting with a hairline rule and a short message sits in the lower third over the empty marble.
- Typography: Navy classic serif caps for the greeting; light humanist sans for the body message
- Colours: #f5f5f5, #5a5453, #dedddb, #7a706e, #383233, #bfb8b5 (background #f5f5f5, text #383233, accent #383233).
- Mood and details: tender, warm, serene, marble floor, toddler feet on father's feet, reflection.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/300896818881120900-5712f017b0b6.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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