Ruled notebook page whose top edge forms silhouettes of different professionals

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Teachers Day · Instagram post · Reference

Ruled notebook page whose top edge forms silhouettes of different professionals

A flat, saturated red background frames a white sheet of lined notebook paper with pale blue rules and a red margin line. The top of the sheet is cut into the heads and shoulders of future professionals: a doctor, pilot, graduate, chef, police officer and firefighter. Small black accessories such as caps, a tie and stethoscopes show each profession. The flat vector finish uses no gradients and relies on a clever negative-space idea.

Palette

#e31f25
#f9fbfb
#e79c9e
#aa1a20
#7b1c1e

Layout: A wide white ruled-paper block sits centred in the upper-middle, its top edge cut into a row of profession silhouettes. A two-line centred message and a bold greeting sit below it, with the brand logo in the bottom-right corner on a large field of solid red.
Typography: Rounded geometric sans in dark maroon, medium weight for the message and bolder for the greeting; the logo uses heavy condensed white caps

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Design an original Teachers Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Ruled notebook page whose top edge forms silhouettes of different professionals.
- Look and feel: A flat, saturated red background frames a white sheet of lined notebook paper with pale blue rules and a red margin line. The top of the sheet is cut into the heads and shoulders of future professionals: a doctor, pilot, graduate, chef, police officer and firefighter. Small black accessories such as caps, a tie and stethoscopes show each profession. The flat vector finish uses no gradients and relies on a clever negative-space idea.
- Layout: A wide white ruled-paper block sits centred in the upper-middle, its top edge cut into a row of profession silhouettes. A two-line centred message and a bold greeting sit below it, with the brand logo in the bottom-right corner on a large field of solid red.
- Typography: Rounded geometric sans in dark maroon, medium weight for the message and bolder for the greeting; the logo uses heavy condensed white caps
- Colours: #e31f25, #f9fbfb, #e79c9e, #aa1a20, #7b1c1e (background #e31f25, text #f9fbfb, accent #aa1a20).
- Mood and details: grateful, clever, bold, ruled notebook paper, profession silhouettes, graduation caps, chef hats, stethoscopes, necktie.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/300404237657538099-bf998fe0fc86.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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