Gandhi's round spectacles framing past and present scenes

Reference found on Pinterest, saved by Inder Jaswal. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Gandhi Jayanti · Story · Reference

Gandhi's round spectacles framing past and present scenes

Flat mid-grey paper-textured background. Thin wire round spectacles show a black-and-white archival photo of a freedom march in the left lens and a bright modern living room in the right lens. A soft glossy reflection under the glasses adds depth. The monochrome setting makes the colour in the right lens the focal point.

Palette

#939392
#bab9b7
#dad8d7
#a6a5a3
#797775
#5e5d5c

Layout: Centred vertical stack: the logo at the top, a two-line headline, then round spectacles across the middle with curved labels over each lens and a mirrored reflection below. The hashtag sits in the lower third over plenty of grey empty space.
Typography: Clean white medium sans for the headline and labels; spaced serif caps for the wordmark.

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photographic
minimal
collage
round spectacles
vintage b&w photo
modern living room
reflection
nostalgic
progressive
calm

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Design an original Gandhi Jayanti Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Gandhi's round spectacles framing past and present scenes.
- Look and feel: Flat mid-grey paper-textured background. Thin wire round spectacles show a black-and-white archival photo of a freedom march in the left lens and a bright modern living room in the right lens. A soft glossy reflection under the glasses adds depth. The monochrome setting makes the colour in the right lens the focal point.
- Layout: Centred vertical stack: the logo at the top, a two-line headline, then round spectacles across the middle with curved labels over each lens and a mirrored reflection below. The hashtag sits in the lower third over plenty of grey empty space.
- Typography: Clean white medium sans for the headline and labels; spaced serif caps for the wordmark.
- Colours: #939392, #bab9b7, #dad8d7, #a6a5a3, #797775, #5e5d5c (background #939392, text #dad8d7, accent #dad8d7).
- Mood and details: nostalgic, progressive, calm, round spectacles, vintage b&w photo, modern living room, reflection.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/296182113015540183-516359d22225.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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