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Gandhi Jayanti · Instagram post · Reference

Numeral 2 shaped into Gandhi's head profile with spectacles

Soft light-grey radial gradient background with a faint drop shadow under the hero. A single thick red stroke forms a giant numeral 2 that also reads as a bald head profile, with a small spectacles line drawing the face. Red and black only, with generous white space. Clean vector finish.

Palette

#f2f2f2
#ecd4d3
#ed8e8c
#ebb5b4
#e74a45

Layout: Centred red line-art numeral with underlined date text at its base dominates the middle; a red tagline and a two-line script tribute sit centred below, with the logo top left and hashtag top right.
Typography: Bold geometric sans caps for the date and tagline in red; flowing handwritten script for the tribute, black and red.

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Design an original Gandhi Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Numeral 2 shaped into Gandhi's head profile with spectacles.
- Look and feel: Soft light-grey radial gradient background with a faint drop shadow under the hero. A single thick red stroke forms a giant numeral 2 that also reads as a bald head profile, with a small spectacles line drawing the face. Red and black only, with generous white space. Clean vector finish.
- Layout: Centred red line-art numeral with underlined date text at its base dominates the middle; a red tagline and a two-line script tribute sit centred below, with the logo top left and hashtag top right.
- Typography: Bold geometric sans caps for the date and tagline in red; flowing handwritten script for the tribute, black and red.
- Colours: #f2f2f2, #ecd4d3, #ed8e8c, #ebb5b4, #e74a45 (background #f2f2f2, text #e74a45, accent #ed8e8c).
- Mood and details: respectful, clever, clean, numeral as portrait, round spectacles, line art.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/295478425561174784-c69764154f1b.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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