Young and older hands passing a ribboned gift box

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Mother's Day · Instagram post · Reference

Young and older hands passing a ribboned gift box

A flat dusty-rose background with slight grain carries oversized cream block letters. A realistic cut-out photo of a younger person's hands and an older person's hands meets across a wood-grain gift box tied with a navy satin ribbon, which lays across the letters for depth. The palette is limited to rose, cream, tan and navy, giving a calm editorial print feel.

Palette

#db949e
#efd9be
#e4b9a8
#d2a181
#b1836f
#8c6454

Layout: Huge cream 'MOM' letters fill the centre behind a cut-out photo of two pairs of hands exchanging a gift box; the greeting and date sit on the top corners with a left-aligned headline beneath, and the offer lines, URL and a script logo sit in the bottom band.
Typography: Massive condensed heavy sans caps as a backdrop; bold geometric grotesk for the headline and body; handwritten signature-style logo.

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Design an original Mother's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Young and older hands passing a ribboned gift box.
- Look and feel: A flat dusty-rose background with slight grain carries oversized cream block letters. A realistic cut-out photo of a younger person's hands and an older person's hands meets across a wood-grain gift box tied with a navy satin ribbon, which lays across the letters for depth. The palette is limited to rose, cream, tan and navy, giving a calm editorial print feel.
- Layout: Huge cream 'MOM' letters fill the centre behind a cut-out photo of two pairs of hands exchanging a gift box; the greeting and date sit on the top corners with a left-aligned headline beneath, and the offer lines, URL and a script logo sit in the bottom band.
- Typography: Massive condensed heavy sans caps as a backdrop; bold geometric grotesk for the headline and body; handwritten signature-style logo.
- Colours: #db949e, #efd9be, #e4b9a8, #d2a181, #b1836f, #8c6454 (background #db949e, text #8c6454, accent #b1836f).
- Mood and details: tender, warm, modern, gift box, ribbon bow, hands, oversized letters.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/290763719715743684-030ff6c72612.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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