Two figures holding up a giant open book with an eye

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other-festival · Poster · Reference

Two figures holding up a giant open book with an eye

An off-white paper background with a large, loose saffron-yellow painted blob behind the figures. Thick black brush lines outline two faceless figures whose heads are hidden by an oversized open book, with sketchy page edges and a single large eye drawn on the right page. Flat black fills pick out trousers and legs. The finish is textured, hand-painted and gouache-like, with a strong conceptual focal point on the eye.

Palette

#ede5d8
#fbb90e
#b78b1a
#625b4b
#262826
#8e8b81

Layout: The illustration of two people raising a giant open book fills the centre. The headline and date are left-aligned inside the left page, sponsor logos are stacked small along the bottom-left edge, and the artist's signature sits at the bottom right. There is generous off-white margin around it all.
Typography: Clean humanist sans in muted blue for the headline, with the date in smaller black sans; the text feels light and editorial

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illustrated
minimal
playful
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eye
hand-drawn figures
paint blob
thoughtful
whimsical
cultural

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Design an original other-festival poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1525 px (same shape as the reference).

Art direction to follow:
- The idea: Two figures holding up a giant open book with an eye.
- Look and feel: An off-white paper background with a large, loose saffron-yellow painted blob behind the figures. Thick black brush lines outline two faceless figures whose heads are hidden by an oversized open book, with sketchy page edges and a single large eye drawn on the right page. Flat black fills pick out trousers and legs. The finish is textured, hand-painted and gouache-like, with a strong conceptual focal point on the eye.
- Layout: The illustration of two people raising a giant open book fills the centre. The headline and date are left-aligned inside the left page, sponsor logos are stacked small along the bottom-left edge, and the artist's signature sits at the bottom right. There is generous off-white margin around it all.
- Typography: Clean humanist sans in muted blue for the headline, with the date in smaller black sans; the text feels light and editorial
- Colours: #ede5d8, #fbb90e, #b78b1a, #625b4b, #262826, #8e8b81 (background #ede5d8, text #262826, accent #fbb90e).
- Mood and details: thoughtful, whimsical, cultural, open book, eye, hand-drawn figures, paint blob.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/281543727069645-c3222f6c11d9.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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