Giant glowing numeral 1 as a doorway of light with a runner

Reference found on Pinterest, saved by Karina Dh. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

New Year · Story · Reference

Giant glowing numeral 1 as a doorway of light with a runner

Deep crimson to wine-red gradient scene, with a numeral-shaped opening that emits bright white light and spills a trapezoid beam across a dark red floor. A brown silhouette of a runner heads toward the light and casts a long diagonal shadow. Fine gold glitter particles drift beside the numeral. The finish is a soft-grain digital illustration with a cinematic backlit glow.

Palette

#9e2f32
#882428
#fbf8f7
#bb615a
#ca8071
#701d1b

Layout: A towering white-lit numeral 1 fills the left-centre and casts a beam of light onto the floor. A small running figure is placed lower right, the stacked vertical headline sits to the right of the numeral, the brand is top left, the date is top right, and a spaced tagline runs along the bottom centre.
Typography: Elegant high-contrast Chinese serif (Song style) for the large two-character headline; small serif caps for the English lines; widely tracked light sans for the date and tagline

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illustrated
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Design an original New Year Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Giant glowing numeral 1 as a doorway of light with a runner.
- Look and feel: Deep crimson to wine-red gradient scene, with a numeral-shaped opening that emits bright white light and spills a trapezoid beam across a dark red floor. A brown silhouette of a runner heads toward the light and casts a long diagonal shadow. Fine gold glitter particles drift beside the numeral. The finish is a soft-grain digital illustration with a cinematic backlit glow.
- Layout: A towering white-lit numeral 1 fills the left-centre and casts a beam of light onto the floor. A small running figure is placed lower right, the stacked vertical headline sits to the right of the numeral, the brand is top left, the date is top right, and a spaced tagline runs along the bottom centre.
- Typography: Elegant high-contrast Chinese serif (Song style) for the large two-character headline; small serif caps for the English lines; widely tracked light sans for the date and tagline
- Colours: #9e2f32, #882428, #fbf8f7, #bb615a, #ca8071, #701d1b (background #882428, text #fbf8f7, accent #bb615a).
- Mood and details: hopeful, cinematic, energetic, glowing numeral doorway, running silhouette, long cast shadow, gold speckle particles.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/281543725429855-c173cd80f2e5.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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