Pair of posters: open books flying like birds; stacked books forming a drink carton with a straw

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Poster · Reference

Pair of posters: open books flying like birds; stacked books forming a drink carton with a straw

Overhead studio photography on flat, saturated, single-colour paper backgrounds, cobalt blue in one and tangerine orange in the other. Hard directional light casts long crisp shadows. The visual puns make books look like objects with a purpose: fanned pages become wings, and white-spined volumes plus a bent straw become a juice box. The composition is clean and uncluttered, with lots of colour-field negative space.

Palette

#ea9037
#578ac1
#81a7cb
#f1b86b
#3e649e
#cf6534

Layout: There are two portrait posters side by side. On the left, a flock of open books is scattered across a blue field. On the right, a single central object made of four upright books with a black straw sits on orange. Each poster has the logo and a three-line white slogan split by a thin vertical rule in the bottom-left corner.
Typography: Bold condensed white Cyrillic sans in short stacked lines, next to a small square logo with an open-book icon.

All creative ads for bookstores and publishers, schools and coaching institutes

photographic
minimal
bright
open books as birds
books as juice carton
drinking straw
hard shadows
playful
clever
fresh

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Design an original poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 737 px (same shape as the reference).

Art direction to follow:
- The idea: Pair of posters: open books flying like birds; stacked books forming a drink carton with a straw.
- Look and feel: Overhead studio photography on flat, saturated, single-colour paper backgrounds, cobalt blue in one and tangerine orange in the other. Hard directional light casts long crisp shadows. The visual puns make books look like objects with a purpose: fanned pages become wings, and white-spined volumes plus a bent straw become a juice box. The composition is clean and uncluttered, with lots of colour-field negative space.
- Layout: There are two portrait posters side by side. On the left, a flock of open books is scattered across a blue field. On the right, a single central object made of four upright books with a black straw sits on orange. Each poster has the logo and a three-line white slogan split by a thin vertical rule in the bottom-left corner.
- Typography: Bold condensed white Cyrillic sans in short stacked lines, next to a small square logo with an open-book icon.
- Colours: #ea9037, #578ac1, #81a7cb, #f1b86b, #3e649e, #cf6534 (background #ea9037, text #3e649e, accent #cf6534).
- Mood and details: playful, clever, fresh, open books as birds, books as juice carton, drinking straw, hard shadows.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/267330927877304979-aaa1889c865d.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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