The word Women with the m turned into eyebrows and a bindi

Reference found on Pinterest, saved by sachin shelar. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Women's Day · Instagram post · Reference

The word Women with the m turned into eyebrows and a bindi

Flat solid black background with no texture or lighting. The focal point is the white word where the middle letter is swapped for two curved eyebrow strokes and an orange dot like a bindi, turning the word into a face. Orange is the only accent colour, used on the dot, the key phrase and the logo. The finish is clean and vector-flat, relying on the concept rather than decoration.

Palette

#000000
#020201

Layout: The centred wordmark sits in a wide field of black negative space, with a centred tagline below, a small hashtag at top-left and the logo at bottom-right.
Typography: Heavy rounded geometric sans in white for the word; light geometric sans tagline with a bold orange accent phrase.

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Design an original Women's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: The word Women with the m turned into eyebrows and a bindi.
- Look and feel: Flat solid black background with no texture or lighting. The focal point is the white word where the middle letter is swapped for two curved eyebrow strokes and an orange dot like a bindi, turning the word into a face. Orange is the only accent colour, used on the dot, the key phrase and the logo. The finish is clean and vector-flat, relying on the concept rather than decoration.
- Layout: The centred wordmark sits in a wide field of black negative space, with a centred tagline below, a small hashtag at top-left and the logo at bottom-right.
- Typography: Heavy rounded geometric sans in white for the word; light geometric sans tagline with a bold orange accent phrase.
- Colours: #000000, #020201 (background #000000, text #020201, accent #020201).
- Mood and details: clever, bold, respectful, letter-as-face, eyebrow curves, bindi dot.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/253397916529547890-76f58e99760f.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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