Claymation characters from a classic film holding gifts

Reference found on Pinterest, saved by Bigbelly Umair. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Diwali · Poster · Reference

Claymation characters from a classic film holding gifts

Textured yellow plasticine background with handmade clay look throughout. A red clay plaque lined with tiny diyas and a small firecracker holds the message. Three caricatured 70s-style clay characters in bell-bottoms and shawl pose with striped gift boxes under soft even lighting. Bright saturated primary colours and tactile finish give it playful, nostalgic charm.

Palette

#f7ce14
#d73f42
#d68a54
#8e4e34
#c2bbaf
#3e2b2c

Layout: Red clay banner with headline and body copy spans the top, circular festival badge overlaps at right with dates below; three clay characters stand across the lower half with gifts, and a colour-coded prize strip runs along the bottom.
Typography: Bold white Devanagari display on the red plaque, smaller white body; chunky rounded bubbly badge lettering; small bold sans caps in footer.

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3d
playful
retro
bright
clay figures
gift boxes
diyas
firecracker
badge
festive
humorous
nostalgic

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Design an original Diwali poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1485 px (same shape as the reference).

Art direction to follow:
- The idea: Claymation characters from a classic film holding gifts.
- Look and feel: Textured yellow plasticine background with handmade clay look throughout. A red clay plaque lined with tiny diyas and a small firecracker holds the message. Three caricatured 70s-style clay characters in bell-bottoms and shawl pose with striped gift boxes under soft even lighting. Bright saturated primary colours and tactile finish give it playful, nostalgic charm.
- Layout: Red clay banner with headline and body copy spans the top, circular festival badge overlaps at right with dates below; three clay characters stand across the lower half with gifts, and a colour-coded prize strip runs along the bottom.
- Typography: Bold white Devanagari display on the red plaque, smaller white body; chunky rounded bubbly badge lettering; small bold sans caps in footer.
- Colours: #f7ce14, #d73f42, #d68a54, #8e4e34, #c2bbaf, #3e2b2c (background #f7ce14, text #3e2b2c, accent #d73f42).
- Mood and details: festive, humorous, nostalgic, clay figures, gift boxes, diyas, firecracker, badge.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/224265256438724105-ff26207a6492.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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