Cracked white eggshell revealing a blue egg inside

Reference found on Pinterest, saved by Thippaphone Sounthala. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Easter · Instagram post · Reference

Cracked white eggshell revealing a blue egg inside

A solid saturated royal blue background with a subtle vignette. A realistic white eggshell with a jagged torn top cradles a smooth matte blue egg, with a smaller shell fragment beside it. Soft studio lighting casts gentle shadows beneath. All text is white, which keeps the palette to two colours for a crisp, premium look.

Palette

#3239a3
#1a2093
#7f8ebb
#a5b1ce
#d8dce8
#4954a8

Layout: The logo sits at top left and the photographic egg is centred slightly above the middle. The headline is left-aligned at lower left, balanced by a script greeting at lower right, with centred contact details in a footer.
Typography: Light and bold white geometric sans caps mixed in the headline, a bouncy white script with bunny-ear loops for the greeting, and a small sans for contact details.

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Design an original Easter Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Cracked white eggshell revealing a blue egg inside.
- Look and feel: A solid saturated royal blue background with a subtle vignette. A realistic white eggshell with a jagged torn top cradles a smooth matte blue egg, with a smaller shell fragment beside it. Soft studio lighting casts gentle shadows beneath. All text is white, which keeps the palette to two colours for a crisp, premium look.
- Layout: The logo sits at top left and the photographic egg is centred slightly above the middle. The headline is left-aligned at lower left, balanced by a script greeting at lower right, with centred contact details in a footer.
- Typography: Light and bold white geometric sans caps mixed in the headline, a bouncy white script with bunny-ear loops for the greeting, and a small sans for contact details.
- Colours: #3239a3, #1a2093, #7f8ebb, #a5b1ce, #d8dce8, #4954a8 (background #3239a3, text #d8dce8, accent #1a2093).
- Mood and details: bold, clever, clean, cracked eggshell, blue egg, bunny ears, hand-lettering.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/218706125654370741-b37fe07a949b.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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