Fountain pen drawing an ink path on which Gandhi walks

Reference found on Pinterest, saved by Salini Prakash. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Independence Day · Instagram post · Reference

Fountain pen drawing an ink path on which Gandhi walks

Pure white background with a huge, very pale grey Ashoka Chakra watermark on the left. A brown and coral fountain pen nib at the chakra's centre draws a flowing brown ink line that curves down into a path beneath a fine-line sketch of Gandhi walking with his stick. The palette is muted brown and coral, with saffron, navy and green only in the greeting. The finish is flat vector and elegant.

Palette

#ffffff
#e3dbd8
#c8bdb9

Layout: Logo centred at the top. The illustration sits in the lower-left over a large faint chakra watermark, the right-aligned greeting and quote sit centre-right, and the URL is small at the bottom centre, leaving plenty of white space.
Typography: Orange handwritten script for the first word, then bold navy and green humanist sans; medium-weight brown sans for the quote.

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illustrated
minimal
flat
fountain pen nib
Ashoka Chakra
Gandhi line art
ink path
walking stick
inspirational
calm
respectful

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Design an original Independence Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Fountain pen drawing an ink path on which Gandhi walks.
- Look and feel: Pure white background with a huge, very pale grey Ashoka Chakra watermark on the left. A brown and coral fountain pen nib at the chakra's centre draws a flowing brown ink line that curves down into a path beneath a fine-line sketch of Gandhi walking with his stick. The palette is muted brown and coral, with saffron, navy and green only in the greeting. The finish is flat vector and elegant.
- Layout: Logo centred at the top. The illustration sits in the lower-left over a large faint chakra watermark, the right-aligned greeting and quote sit centre-right, and the URL is small at the bottom centre, leaving plenty of white space.
- Typography: Orange handwritten script for the first word, then bold navy and green humanist sans; medium-weight brown sans for the quote.
- Colours: #ffffff, #e3dbd8, #c8bdb9 (background #ffffff, text #c8bdb9, accent #c8bdb9).
- Mood and details: inspirational, calm, respectful, fountain pen nib, Ashoka Chakra, Gandhi line art, ink path, walking stick.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/194991858860334040-aee20b3d2dae.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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