Top-down cup of chai forming the zero in 2024, steam rising as a heart

Reference found on Pinterest, saved by Rehman Malik. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

New Year · Instagram post · Reference

Top-down cup of chai forming the zero in 2024, steam rising as a heart

Solid saffron-mustard background with a faint tone-on-tone mandala pattern. A photographic white cup of milky tea seen from above sits inside the numerals, its realistic white steam wisps twisting into a heart shape. White type and steam against warm orange give a bright, cosy morning feel. Flat, clean finish with plenty of breathing room.

Palette

#f3a107
#f5bd58
#f5cf89
#ede7db
#fefdfb

Layout: Large centred year numerals in the lower-middle with a top-view teacup replacing the zero, white steam curling upward into a big heart filling the upper left; greeting centred below, logo top-right and handle bottom-left.
Typography: High-contrast white didone-style numerals with a thin-stroke 4; clean humanist sans for the greeting and handle.

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photographic
typographic
bright
minimal
tea cup
steam heart
mandala pattern
year numerals
warm
cozy
cheerful

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Your logo (optional)

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Design an original New Year Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Top-down cup of chai forming the zero in 2024, steam rising as a heart.
- Look and feel: Solid saffron-mustard background with a faint tone-on-tone mandala pattern. A photographic white cup of milky tea seen from above sits inside the numerals, its realistic white steam wisps twisting into a heart shape. White type and steam against warm orange give a bright, cosy morning feel. Flat, clean finish with plenty of breathing room.
- Layout: Large centred year numerals in the lower-middle with a top-view teacup replacing the zero, white steam curling upward into a big heart filling the upper left; greeting centred below, logo top-right and handle bottom-left.
- Typography: High-contrast white didone-style numerals with a thin-stroke 4; clean humanist sans for the greeting and handle.
- Colours: #f3a107, #f5bd58, #f5cf89, #ede7db, #fefdfb (background #f3a107, text #fefdfb, accent #f5cf89).
- Mood and details: warm, cozy, cheerful, tea cup, steam heart, mandala pattern, year numerals.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/192599321559133643-0f341cb0f9b3.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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