Minimal charkha made from two black buttons on a white line stand

Reference found on Pinterest, saved by Vijay Yerekar. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Gandhi Jayanti · Instagram post · Reference

Minimal charkha made from two black buttons on a white line stand

Matte charcoal-grey background with subtle vertical texture. A large glossy black four-hole button with white thread stitches around its rim acts as the wheel, linked by dashed white thread to a tiny button spindle. Both sit on a flat white bar stand. Soft drop shadows and glossy highlights give a restrained monochrome, near-3D finish.

Palette

#2e2e2e
#121212
#efefef
#999999

Layout: The button charkha sits in the upper-middle with plenty of dark negative space around it; a small centred text lockup sits near the bottom.
Typography: Small handwritten script for the first word, bold wide geometric sans caps for the main line, and letterspaced small caps for the date.

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minimal
dark
3d
buttons as charkha wheel
stitched thread
dashed thread line
charkha
calm
reverent
elegant

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Design an original Gandhi Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Minimal charkha made from two black buttons on a white line stand.
- Look and feel: Matte charcoal-grey background with subtle vertical texture. A large glossy black four-hole button with white thread stitches around its rim acts as the wheel, linked by dashed white thread to a tiny button spindle. Both sit on a flat white bar stand. Soft drop shadows and glossy highlights give a restrained monochrome, near-3D finish.
- Layout: The button charkha sits in the upper-middle with plenty of dark negative space around it; a small centred text lockup sits near the bottom.
- Typography: Small handwritten script for the first word, bold wide geometric sans caps for the main line, and letterspaced small caps for the date.
- Colours: #2e2e2e, #121212, #efefef, #999999 (background #2e2e2e, text #efefef, accent #efefef).
- Mood and details: calm, reverent, elegant, buttons as charkha wheel, stitched thread, dashed thread line, charkha.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/187180928258511381-d3ffb92ee663.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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