Wide-eyed chocolate Easter bunny, wired on caffeine

Reference found on Pinterest, saved by id·A arquitectura. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Easter · Poster · Reference

Wide-eyed chocolate Easter bunny, wired on caffeine

A seamless teal-green textured backdrop with a soft vignette and a spotlight glow behind the subject. The hero is a glossy milk-chocolate bunny with huge bloodshot white-chocolate eyes, a visual joke about the caffeine kick. Soft studio lighting casts a gentle shadow beneath it. A wrapped candy and an unwrapped chocolate ball sit small in the corner as the product reveal.

Palette

#3d9d8c
#0c806f
#52ab9b
#238f7e
#1c130f
#382922

Layout: The chocolate bunny sits just off-centre in the upper-middle of the frame on a large teal field. A small brand logo sits in the top-left corner. The tagline and product pack shot sit together at the bottom right, leaving lots of negative space.
Typography: Brand shown as a white script logo inside an oval badge; tagline in small cream italic script.

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Your logo (optional)

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Design an original Easter poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1459 px (same shape as the reference).

Art direction to follow:
- The idea: Wide-eyed chocolate Easter bunny, wired on caffeine.
- Look and feel: A seamless teal-green textured backdrop with a soft vignette and a spotlight glow behind the subject. The hero is a glossy milk-chocolate bunny with huge bloodshot white-chocolate eyes, a visual joke about the caffeine kick. Soft studio lighting casts a gentle shadow beneath it. A wrapped candy and an unwrapped chocolate ball sit small in the corner as the product reveal.
- Layout: The chocolate bunny sits just off-centre in the upper-middle of the frame on a large teal field. A small brand logo sits in the top-left corner. The tagline and product pack shot sit together at the bottom right, leaving lots of negative space.
- Typography: Brand shown as a white script logo inside an oval badge; tagline in small cream italic script.
- Colours: #3d9d8c, #0c806f, #52ab9b, #238f7e, #1c130f, #382922 (background #0c806f, text #1c130f, accent #3d9d8c).
- Mood and details: humorous, witty, quirky, chocolate bunny, bulging eyes, wrapped candy, coffee bean chocolate.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/183381016048063200-aa8fc6659cd3.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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