Dahi handi human pyramid reaching for an airplane

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Janmashtami · Instagram post · Reference

Dahi handi human pyramid reaching for an airplane

Solid royal blue background with light-blue sketchy line-art trees, wires and a string of triangular bunting. A tower of boys in mustard T-shirts and black shorts, each bearing a different country flag, climb in dahi handi style, the top figure reaching for a small white airplane. Flat illustration with hand-drawn white outlines and a lively, aspirational tone.

Palette

#234990
#41629b
#f4bb30
#c99f49
#242523
#8d7c59

Layout: Human pyramid rises from bottom-left to an airplane in the upper centre; headline and subline right-aligned in the top right under the logo, leaving open blue space on the right.
Typography: Tall condensed bold sans caps in mustard yellow for the headline; clean white geometric sans caps for the subline.

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illustrated
flat
bright
dahi handi human pyramid
airplane
country flags
bunting
line-art trees
energetic
aspirational
playful

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Design an original Janmashtami Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Dahi handi human pyramid reaching for an airplane.
- Look and feel: Solid royal blue background with light-blue sketchy line-art trees, wires and a string of triangular bunting. A tower of boys in mustard T-shirts and black shorts, each bearing a different country flag, climb in dahi handi style, the top figure reaching for a small white airplane. Flat illustration with hand-drawn white outlines and a lively, aspirational tone.
- Layout: Human pyramid rises from bottom-left to an airplane in the upper centre; headline and subline right-aligned in the top right under the logo, leaving open blue space on the right.
- Typography: Tall condensed bold sans caps in mustard yellow for the headline; clean white geometric sans caps for the subline.
- Colours: #234990, #41629b, #f4bb30, #c99f49, #242523, #8d7c59 (background #234990, text #f4bb30, accent #c99f49).
- Mood and details: energetic, aspirational, playful, dahi handi human pyramid, airplane, country flags, bunting, line-art trees.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/159244536819726683-418b840158a8.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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