Loose red marker drawing of a gift box overlapping bold black type

Reference found on Pinterest, saved by rizan abdul salam. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Christmas · Carousel · Reference

Loose red marker drawing of a gift box overlapping bold black type

A plain white background carries a bold red gift box drawn in thick marker, with a looping bow that overlaps and partly covers the black headline type. Using only red and black keeps it graphic and Swiss-poster-like, with a hand-made energy. There are no photos or gradients, just flat ink on white.

Palette

#fefdfd
#f23331
#f7a5a4
#b2b1b1
#c01412
#2b2220

Layout: Stacked, centred black headline lines and the date fill the top third, with small vendor-list lines between them. A large hand-drawn red gift box and bow sits over the type and fills the lower two-thirds, with the white ground as negative space.
Typography: Tightly tracked heavy black neo-grotesque caps; small classic serif upper and lower case for the vendor lists.

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Design an original Christmas Instagram carousel for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px per slide. Make 3 slides that share one style.

Art direction to follow:
- The idea: Loose red marker drawing of a gift box overlapping bold black type.
- Look and feel: A plain white background carries a bold red gift box drawn in thick marker, with a looping bow that overlaps and partly covers the black headline type. Using only red and black keeps it graphic and Swiss-poster-like, with a hand-made energy. There are no photos or gradients, just flat ink on white.
- Layout: Stacked, centred black headline lines and the date fill the top third, with small vendor-list lines between them. A large hand-drawn red gift box and bow sits over the type and fills the lower two-thirds, with the white ground as negative space.
- Typography: Tightly tracked heavy black neo-grotesque caps; small classic serif upper and lower case for the vendor lists.
- Colours: #fefdfd, #f23331, #f7a5a4, #b2b1b1, #c01412, #2b2220 (background #fefdfd, text #2b2220, accent #f23331).
- Mood and details: playful, modern, indie, hand-drawn gift box, ribbon bow.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/15621929952345640-01-766b89c530f9.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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