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other-festival · Instagram post · Reference

Gold trishul pin on a navy suit lapel

A macro photograph of a textured navy wool suit jacket, with soft diffused light showing the weave and the lapel fold. A polished gold trishul-shaped lapel pin is the single focal accent. The palette is restrained to navy, white and gold, with a red block as the only strong contrast. The natural fabric background is left to breathe as negative space.

Palette

#364363
#2b3756
#f5f6f7
#0d1220
#82848d
#c22634

Layout: An extreme close-up of a suit lapel fills the frame, with the gold trishul pin at left-centre. The right-aligned white headline and gold greeting sit on the right, the parent logo is at top right and a red brand block is at bottom right.
Typography: Clean geometric sans in white for the headline, the same sans in gold for the greeting, and a widely letterspaced caps wordmark.

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photographic
minimal
luxury
gold trishul lapel pin
navy suit fabric texture
lapel
elegant
refined
understated

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Design an original other-festival Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Gold trishul pin on a navy suit lapel.
- Look and feel: A macro photograph of a textured navy wool suit jacket, with soft diffused light showing the weave and the lapel fold. A polished gold trishul-shaped lapel pin is the single focal accent. The palette is restrained to navy, white and gold, with a red block as the only strong contrast. The natural fabric background is left to breathe as negative space.
- Layout: An extreme close-up of a suit lapel fills the frame, with the gold trishul pin at left-centre. The right-aligned white headline and gold greeting sit on the right, the parent logo is at top right and a red brand block is at bottom right.
- Typography: Clean geometric sans in white for the headline, the same sans in gold for the greeting, and a widely letterspaced caps wordmark.
- Colours: #364363, #2b3756, #f5f6f7, #0d1220, #82848d, #c22634 (background #364363, text #f5f6f7, accent #c22634).
- Mood and details: elegant, refined, understated, gold trishul lapel pin, navy suit fabric texture, lapel.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/148689225196067417-38a7daa2f211.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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