Child in helmet with cardboard rocket backpack posing like a superhero

Reference found on Pinterest, saved by Adele. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Children's Day · Story · Reference

Child in helmet with cardboard rocket backpack posing like a superhero

Flat medium-blue background with a cut-out photo of a child in a red-and-white striped shirt, orange helmet, yellow sunglasses and a cardboard rocket on their back, arm raised like they are about to fly. Hand-drawn squiggles, loops, zigzags and asterisks in red, pink, yellow, navy and green float around the edges. The white title has a speckled texture that makes it feel tactile and handmade. The finish is bright, flat and energetic.

Palette

#4492c3
#e7e6e6
#9dbad0
#ee8665
#ac372f
#3d5b9e

Layout: Logo top centre, then a large stacked centred title with a quote and social handle below; the cut-out child fills the lower right two-thirds, with the date in the lower left. Colourful doodles are scattered around the edges.
Typography: Chunky rounded display font with a speckled texture for the title; a playful rounded slab for the date; a simple sans for the quote and handle.

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cardboard rocket backpack
helmet and sunglasses
playful
energetic
joyful

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Design an original Children's Day Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Child in helmet with cardboard rocket backpack posing like a superhero.
- Look and feel: Flat medium-blue background with a cut-out photo of a child in a red-and-white striped shirt, orange helmet, yellow sunglasses and a cardboard rocket on their back, arm raised like they are about to fly. Hand-drawn squiggles, loops, zigzags and asterisks in red, pink, yellow, navy and green float around the edges. The white title has a speckled texture that makes it feel tactile and handmade. The finish is bright, flat and energetic.
- Layout: Logo top centre, then a large stacked centred title with a quote and social handle below; the cut-out child fills the lower right two-thirds, with the date in the lower left. Colourful doodles are scattered around the edges.
- Typography: Chunky rounded display font with a speckled texture for the title; a playful rounded slab for the date; a simple sans for the quote and handle.
- Colours: #4492c3, #e7e6e6, #9dbad0, #ee8665, #ac372f, #3d5b9e (background #4492c3, text #e7e6e6, accent #ac372f).
- Mood and details: playful, energetic, joyful, hand-drawn squiggles, asterisk doodles, cardboard rocket backpack, helmet and sunglasses.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/1407443631094755-bcc5826c6714.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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