Low-angle green-suited Santa in sneakers beside a reindeer

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Christmas · Instagram post · Reference

Low-angle green-suited Santa in sneakers beside a reindeer

This is a studio shot on a seamless emerald-green backdrop with soft even lighting. A Santa in a green velvet suit, sunglasses and chunky white sneakers poses with crossed arms and a dramatic forced perspective on the foreground shoe. A reindeer in a green knit scarf stands beside him. A white band crosses behind the figures to layer depth, and the whole piece keeps a green-white palette for a streetwear-editorial feel.

Palette

#0a2713
#163f22
#2a593a
#031406
#437756
#e8eceb

Layout: The Santa figure stands at centre, shot from a low angle so his sneaker juts out toward the viewer, with a reindeer to his right. A December calendar with the 25th circled sits top left. A white horizontal band crosses the middle holding the script greeting on the left and the logo on the right, and a small centred paragraph sits at the bottom.
Typography: Bold wide sans caps for the month; a decorative vintage script-serif hybrid for the greeting; tiny sans for the calendar and body text

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Design an original Christmas Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Low-angle green-suited Santa in sneakers beside a reindeer.
- Look and feel: This is a studio shot on a seamless emerald-green backdrop with soft even lighting. A Santa in a green velvet suit, sunglasses and chunky white sneakers poses with crossed arms and a dramatic forced perspective on the foreground shoe. A reindeer in a green knit scarf stands beside him. A white band crosses behind the figures to layer depth, and the whole piece keeps a green-white palette for a streetwear-editorial feel.
- Layout: The Santa figure stands at centre, shot from a low angle so his sneaker juts out toward the viewer, with a reindeer to his right. A December calendar with the 25th circled sits top left. A white horizontal band crosses the middle holding the script greeting on the left and the logo on the right, and a small centred paragraph sits at the bottom.
- Typography: Bold wide sans caps for the month; a decorative vintage script-serif hybrid for the greeting; tiny sans for the calendar and body text
- Colours: #0a2713, #163f22, #2a593a, #031406, #437756, #e8eceb (background #031406, text #e8eceb, accent #437756).
- Mood and details: cool, playful, confident, santa in green suit, reindeer, white sneakers, calendar, scarf.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/124623114683676382-c2179bd2e77f.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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