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Diwali · Instagram post · Reference

Red embossed brand monogram turned into a lit candle

The background is a deep maroon-black with a soft radial glow around a single realistic flame. The hero is a thick red letterform extruded like wax, with an embossed star pattern and a stitched edge, casting a soft shadow. The flame gives off a warm orange halo that forms the only light source. The finish is restrained and premium, with minimal colour beyond red, orange and white.

Palette

#200001
#b21c1b
#3a0f0c
#5f2a26

Layout: The monogram candle sits centred slightly above middle and is surrounded by lots of dark negative space. The logo tile, a right-aligned headline and the URL are stacked in the bottom right, with the script greeting in the bottom left.
Typography: Light-to-bold humanist sans headline in white, with the last line in bold for emphasis; a delicate calligraphic script for the greeting; a tiny grey sans for the URL.

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Brand nameWhat you sellOffer or message (optional)Website or handle (optional)Language

Your logo (optional)

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Design an original Diwali Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Red embossed brand monogram turned into a lit candle.
- Look and feel: The background is a deep maroon-black with a soft radial glow around a single realistic flame. The hero is a thick red letterform extruded like wax, with an embossed star pattern and a stitched edge, casting a soft shadow. The flame gives off a warm orange halo that forms the only light source. The finish is restrained and premium, with minimal colour beyond red, orange and white.
- Layout: The monogram candle sits centred slightly above middle and is surrounded by lots of dark negative space. The logo tile, a right-aligned headline and the URL are stacked in the bottom right, with the script greeting in the bottom left.
- Typography: Light-to-bold humanist sans headline in white, with the last line in bold for emphasis; a delicate calligraphic script for the greeting; a tiny grey sans for the URL.
- Colours: #200001, #b21c1b, #3a0f0c, #5f2a26 (background #200001, text #b21c1b, accent #5f2a26).
- Mood and details: warm, elegant, contemplative, candle flame, monogram as candle, star emboss, glow.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/121245414959984132-02b83ca04faf.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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